CHARLOTTE, NC – On Nov. 5 at the Queen City PR Awards, the Public Relations Society of America (PRSA) Charlotte Chapter awarded Kati Everett, Novant Health senior vice president and chief communications officer, the Infinity Award for her outstanding service and work in Charlotte's public relations community.
PRSA Charlotte's Infinity Award honors a public relations professional whose character, career and service represent the highest standards and who excels in the practice of public relations. Recipients have dedicated their careers to the practice of public relations, have achieved substantial success in their professional work and represent the highest standards of ethical conduct in the practice of public relations. A panel of previous Infinity Award winners selected Everett from a pool of nominations submitted by Charlotte professionals.
Everett has worked at Novant Health for 24 years. Over three decades, she has excelled at training and developing high-performing teams, managing innovative communications campaigns, inspiring external and internal engagement and patient acquisition and advancing Novant Health's local and national reputation. Her guidance of the health system's marketing and communications teams through the ever-changing media and technology landscape has culminated most recently in work focused on the unprecedented global COVID-19 pandemic.
"Kati's leadership, strategic thinking, and mission-focused approach has been instrumental in strengthening Novant Health's brand and reputation both locally and nationally,” said Jesse Cureton, executive vice president and chief consumer officer, Novant Health. “She is an invaluable partner to me and the rest of the Novant Health team.”
Everett is an accredited member of PRSA, as well as a Past-President of PRSA Charlotte and Past Board Member and Membership Chair of the Carolinas Healthcare Public Relations & Marketing Society. She has served on numerous committees and supported the execution of many philanthropic initiatives, including her current advisory for the global start-up Tuyo Ventures and board service on Second Harvest Food Bank of Metrolina, Crisis Assistance Ministry and Dress for Success Charlotte.
“In addition to delivering great work, perhaps the most telling is her impact on the public relations professionals she has personally mentored throughout her career,” said Regan Craig, Creative Director and ZEO at ABZ Creative Partners. “As someone who has benefitted from her mentorship, I can say without hesitation that people like Kati are exceptionally rare. Despite her busy schedule, she always finds time to support, guide and encourage.”
Everett was inducted into the Hospital Marketing National Hall of Fame by DTC Perspectives, Inc. in 2017, recognizing her extraordinary achievement in hospital and healthcare marketing, creating influential campaigns and contributing to the service of patients and the hospital marketing industry. Distinguished as one of only 13 women executives named to PR Week’s Hall of Femme 2019, she also has been honored with numerous other professional awards and recognitions, including the John L. Thomason award, the highest honor presented by Carolinas Healthcare Public Relations.
The Charlotte Chapter of the Public Relations Society of America (PRSA) was established in 1978 with just over 20 members. Today the chapter has approximately 320 members representing a cross-section of business and industry, technology, counseling firms, government, associations, hospitals, schools, professional services firms and nonprofit organizations. PRSA Charlotte is a part of a national PRSA organization with 110 chapters and more than 27,000 members. PRSA is the world’s largest professional society devoted to the practice of public relations. For more information, please visit www.prsacharlotte.org.
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